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Directory & Online Advertising
Even though our key focus is web design & search engine optimization, part of our Advertising Management Service is dealing with Yellow Pages & Yell.com advertising. With experience over the past 7 years dealing with print advertising, we understand the usage trends and how to determine the best possible strategy in achieving leads. We offer a unique and bespoke design service to ensure that any advert placed in the Yellow Pages has both the highest potential, along with the best possible positioning. As part of our Advertising Management Service we will provide consultancy & advice on the best advertising recommendation in respect of advert size, classification and branded message. Not only will we design the advert, we will also deal with the Yell sales consultant, provide the artwork and avoid you having to take numerous phone calls and time out of your day.Remember, the old days where size used to matter is now sometimes a myth, especially if you are targetting an audience with the wrong brand approach and message for there area or industry. We have samples of adverts that have been designed over the past years for you to peruse upon request. Our adverts are designed bespoke to your requirements and industry and we can supply further samples upon request. Our Graphic Design service will provide you with proofs throughout the design process. Alternatively, if you would like to take advantage of a free consultation without obligation, please do not hesitate to contact us on 01908 370360 or via email enquiries@wilddogmedia.co.uk and one of our directors will contact you to arrange a convenient appointment.
Our knowledge & experience of both Directory & Online Advertising is vast. Online advertising is rapidly growing as consumer trends lean towards browsing online for business information rather than picking up a hard copy directory. The opportunity to capture a business leads online is massive. Yell.com had grown upto 40% between 2008 & 2009. Alot of this was due to the site re-design giving advertisers greater exposure, but also by the activity of Yell advertising their site on Major Search Engines so traffic was directed to Yell.com. This would therefore create a win/win scenario as the Website gets more traffic and its advertisers gain greater leads. We are able to closely advise you on the most profitable way to advertise on Yell.com whilst also setting up your advert, its positioning & branding. The performance will be fully monitored including phone calls and website clicks generated through the advert itself. Yell, like Google, do offer Sponsored Listings which accommodate the top 3 positions of a book area i.e. Enfield & Barnet, however the cost can be very high and the performance is not guaranteed to be better than standard Weighted Adverts. Wild Dog Media are also able to give advice & recommendation based on Advertising on various online directories which include Rated People, Trust A Trader, Touch Local, Smile Local, Up My Street, Customer Street and many more. Many of our customers have advertised across such online directories and we are able to project the likely return on investment based on current feedback. Are key objective is that you maximise a profitable return on investment. |
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